Sim champions it won’t be long before the entire healthcare industry is surronded by 3D Animation! We already know that designing and testing devices using 3D physical simulation is a key part of developing a commercial product. Slowly we are convincing the world that simulating and testing healthcare providers will become a key part of developing a more effictive healthcare system. Imagine watching in real-time, the human patient’s case as it developed — in 3D on the wall during diagnosis. With faster computers like IBM’s Watson — its only a matter of time! Check out the use of animation from a recent Medical Device Summit:
Steve Levine reports on The Living Heart Project which enables realistic simulation. At a time when the industry is facing some of its toughest challenges, more than 200 regulators, engineers, and healthcare leaders came together in Chicago at the American Medical Device (AMD) Summit in October, to discuss the state of the medical device industry and focus on opportunities to accelerate innovation, with increased predictability and profitability. From a regulatory, patient and payer perspective, medical device business models are changing, creating an environment that has rendered sustainable innovation elusive for many medical device companies seeking to grow their top line as well as bottom line.
These shifts in the marketplace are pressuring the balancing act between corporate efficiency, time to market, and predictable patient outcomes. It has raised an essential question for the future of the medical device industry—how to restructure to remain competitive and compliant while simultaneously meeting the needs of the patient, provider, and enterprise? The healthcare industry is finding answers in an unlikely place, by turning to a resource traditionally associated with more traditional manufacturing industries such as automotive and aerospace.