3 Key Resources to Expand Your Simulation Program

how to expand medical simluation program

Recently HealthySimulation.com started a discussion regarding the business of simulation with our article the “Language of Sales – How to Increase Your Simulation Budget”. In the article we explained how we as simulation champions must be prepared new skillsets to help advocate, expand, and finance the growth of our programs to higher levels of our institutional organizations.

Today we are going to share some must-read books that will help you gain valuable insights into communicating the opportunities of simulation to administrative leadership and c-suite executives.

The three key areas to focus on are selling, marketing, and networking:

To expand your simulation program you will first need to build a network of support, from community members, educators, innovators, managers, administrators, and executives. The work of building and maintaining a network should not be overlooked by the leadership of your simulation program. Connecting and building relationships with internal and external stakeholders will provide you the opportunity to gain support for your eventual expansion.

Marketing campaigns will be required to attract and educate those within your network about your services, needs, and achievements. Simulation program leadership should recognize the short and long-term value gained from physical and virtual tours, special events, speaking engagements, conference attendance and the like. Read our article on “How to Add Multimedia To Your Simulation Program Website” to gain more ideas here.

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Next, you will need to learn how to convey your message of need in a way that successfully gains support from all stakeholders involved. A strategy will need to be created with tactics that utilize the strengths of your team and your supporters.

Not only do key individuals need to be identified, but their priorities and pain points as well. Who speaks to stakeholders, and how, is just as important as what is said. The priorities of a dean of a nursing school will be different from the priorities of a CNO. Having previous networks and relationships established is only the first step to gaining support for program expansions, and learning how to “sell” the concept of simulation is a core requirement for you and your team.

Lastly, you will need to be prepared to deal with eventual “Simulation Discomfiters, The Anti-Champions Who Frustrate Our Programs“. Having a plan for ways to communicate, and overcome, those that will avoid or discredit your program should be in place as your program plans to grow. As they say, an ounce of prevention is worth a pound of cure.

Of course, this is just the beginning of work necessary to create and maintain simulation expansion programs. Obviously you will also need some kind of business plan.

We will continue deeper dives into all these areas over the weeks to come, but for now — check out those additional books and articles!

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The Must-Own Healthcare Simulation Library *Updated for 2016

medical simulation books

Sim Champs! Have you seen the latest list of awesome healthcare simulation books? These must-own volumes will help you develop, maintain, expand your simulation program. Whether it’s clinical faculty debriefing techniques, administrative tips, or technical prep for the CHSOS — everything below will have your team ready for any simulation challenge:

Latest Additions:

Here’s the older collection of medical simulation books that are still must-reads:


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The Complete Healthcare Simulation Library

healthcare simulation book

Have you seen all the latest healthcare simulation books? There has been quite a new number of texts since HealthySimulation.com began in 2010. Check out the latest list of all the best healthcare simulation book here:

Did we forgot a book? Email us and let us know and we’ll add it!

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Building the Future of Nursing: New Book Has Healthcare Simulation Strategies

building the future of nursing

The NLN recently released a collection of peer-reviewed articles in a book entitled Innovations in Nursing Education: Building the Future of Nursing edited by Linda Captui, EdD, RN which was co-published by: Wolters Kluwer and Lippincott Williams & Wilkins.

Chapter 6, entitled “Putting It All Together: Building A Multidisciplinary, Multi-Institutional Clinical Simulation Center”, was co-authored by myself, Dr. Carolyn Yucha, Dr. Shirlee Synder, Dr. Bar-on and David Frommer AIA. The article covered the three year development process of building the Clinical Simulation Center of Las Vegas – which is a 31,000 sq. ft. facility shared among the University of Nevada Las Vegas School of Nursing, Nevada State College School of Nursing and the University of Nevada Reno School of Medicine.

The peer-reviewed paper covers the initial funding model, collaborative meeting structure, room layout designs, initial staffing roadmaps and important lessons learned of the three-school simulation center. Most importantly the article touches on the administrative commitments that were necessary to build a collaborative healthcare learning space – which were indeed permanent and quite serious as “meetings were generally held biweekly over the course of 18 months before the center opened”.

Staffing notes reminded the reader that “because the field of healthcare simulation is rather new, hiring experienced healthcare simulation technicians was a challenge. Therefore, simulation technicians were selected based on their backgrounds in either healthcare of technology, work ethic, interpersonal and organizational skills, ability to work as a team, and comfort with ambiguity.”

A few of the lessons learned include:

  • Plan to invest far more time in collaborative projects.
  • Identify the stakeholders early in the process
  • Take time to reflect on achievements when it seems as though profess is not forthcoming.

The 24-chapter book also includes other simulation-based papers including “Out of the SimLab and into the Classroom: Using High-Fidelity Simulation as an Active Classroom Teaching Strategy” and “Mid-Scenario Reflection: A Teaching Strategy for Simulation in Nursing Education”.

You can buy Building the Future of Nursing on amazon.com!